Friday, January 7, 2011

Door Hangers - Are they Effective?

Many small businesses will use newspaper, radio or direct mail to generate new customers for their business. While these traditional advertising methods do work, I would like to introduce a different way to reach out to new customers for your business. Door Hanger Advertising is the new way to get new customers at a lower cost.

With using Door Hanger Marketing, a small businesses can get the same results or better than direct mail at a much lower cost. With door to door advertising, the customer does not open anything to see the message from the small business.

Door Hanger Advertising is effective for just about any kind of small business. It works best on services businesses such as Home Improvement Companies, Realtors, Insurance Agents and any restaurants with delivery service to name a few.

It pays off to have a professional design your door hangers. You want a clean professional look that grabs your potential new customer the instant they open their door. With door hanger advertising, a small business can have a door hanger by themselves or share the space with other businesses. I would recommend one company for each side.

There are companies out there that will place door hangers, but the idea is to keep the marketing strategy affordable. The best way to distribute your door hangers is to put in a little leg work. This is a great solution: with home improvement companies, carpet cleaners, or pizza delivery companies, or any company that goes to the the home, after you meet your customer, walk next door or across the street and place door hangers on their neighbor's doors. Take the time to place these door hangers. With a personal testimonial from a neighbor, the results are great!

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